The future of the cinema theatres is moving towards the direction of immersion, more high-end technology, and premium viewing options that will appeal to the contemporary audience. Cinemas are becoming lifestyle destinations with the increasing need to have quality entertainment. This development presents good investment capability. Citara is congruent with this trend, providing guide... https://citara.org/can-cinemas-survive-the-next-20-years-a-realistic-look-at-the-future-of-movie-theatres/